KONG

KONG Built for Durability

The world's most famous dog toy was not designed in a lab; it was discovered by accident in an auto shop. In 1970, Joe Markham was struggling to stop his German Shepherd, Fritz, from chewing rocks and sticks. Nothing could withstand Fritz's teeth until he snatched a rubber suspension part from a Volkswagen bus. The odd shape made it bounce unpredictably, and the tough rubber survived every bite. Markham knew he had found something special. In 1976, he launched KONG®, creating a new standard for durable pet toys.

Most dog toys are destroyed in minutes. They are made of cheap plastic or thin latex that tears easily. KONG does not compromise. They use a proprietary natural rubber formula that is made in the USA. This rubber is tough enough for police dogs but safe enough for teething puppies. It satisfies a dog's natural instinct to hunt and chew without putting them in danger.

This brand is for the owner who is tired of cleaning up shredded fluff. It is for the person with a "power chewer" who destroys everything in sight. It is also for the busy pet parent who needs a way to keep their dog busy while they work. KONG is more than a toy; it is a tool for mental health. By stuffing it with food, you turn mealtime into a problem-solving game that tires out your dog's brain.

Why KONG Works

• Natural Rubber Mastery
  We manufacture our rubber toys in Golden, Colorado, using a secret, natural rubber blend. This material is designed to flex under pressure, massaging gums and cleaning teeth without breaking.

• Color-Coded Strength
  We do not believe one size fits all. Our rubber comes in four distinct strengths: Pink/Blue for soft puppy teeth, Red for average chewers, Purple for seniors, and Black for the most extreme jaws.

• Unpredictable Bounce
  The unique snowman shape creates an erratic bounce when thrown. This mimics the movement of escaping prey, triggering your dog's chase instincts and making fetch exciting every time.

• Safety First
  Every KONG is designed with safety in mind. The rubber is non-toxic and radiopaque, meaning if a piece is accidentally swallowed, it will show up on an x-ray so your vet can find it easily.

Top KONG Classics

KONG Classic (Red)

This is the gold standard of dog toys. Made from our classic red rubber, it offers the perfect balance of durability and bounce for the average adult dog. It is hollow inside, making it the ultimate vessel for peanut butter, yogurt, or kibble. We recommend freezing it to create a long-lasting challenge that can keep a dog occupied for hours.

KONG Extreme (Black)

Some dogs are chewers, and some are destroyers. This toy is for the destroyers. Made from our ultra-tough black rubber formula, it is used by police K-9 units and military dogs worldwide. It is virtually indestructible and provides a safe outlet for powerful breeds like Pitbulls and Rottweilers to exercise their jaws.

KONG Puppy (Pink/Blue)

Teething is painful for puppies and destructive for your shoes. This toy uses a special soft rubber that is gentle on baby teeth and sore gums. It teaches puppies appropriate chewing habits early on. Stuffing it with a little wet food can also help crate train a new puppy by creating a positive association with their crate.

Supporting Products

• KONG Wobbler™
  An interactive food dispenser that sits upright until pushed, dispensing treats as it wobbles and spins.

• KONG Cozie™
  Soft plush toys reinforced with an extra layer of material for dogs who love to snuggle.

• KONG Easy Treat™
  A convenient spray paste designed to fill the inside of a KONG toy without the mess of a spoon.

KONG and the Rubber Standard

KONG® proves that a simple idea can change the world of pet care. By sticking to their original design and high manufacturing standards, they have earned the trust of millions. They do not outsource their core rubber production to the lowest bidder. They keep it in the USA to ensure safety. Whether you choose the gentle KONG Puppy or the rugged KONG Extreme, you are buying a product built to last. Explore the full range at Curated Pets and consider asking a vet to find the right plan for you.